Serum

Why Use a Facial Serum?

A serum is a product used to nourish your skin. The main difference between a facial serum and a moisturizer is that a serum is much more concentrated. This means that serum packages are smaller, but they are certainly no less effective! Serums are intended for use after cleansing and toning. They target specific skin issues, whether it’s brightening, dark spots, wrinkles, or pimples. A serum has the solution for your skin problem.

Face Serums for Every Skin Type

Each skin type has its own needs, so it's important to choose a serum that addresses these. Here are some recommendations for serums based on different skin types:

• Dry skin: Choose serums with hydrating ingredients such as a hyaluronic acid serum, or serums with glycerin and ceramides. These help to retain moisture and strengthen the skin barrier.
• Oily skin: Look for lightweight, oil-free serums that contain ingredients like niacinamide or salicylic acid. These help regulate excess oil and keep pores clean.
• Sensitive skin: Avoid serums with alcohol and opt for calming ingredients like aloe vera, chamomile, or oat extract. These help reduce redness and irritation.
• Normal skin: You have more flexibility, but opt for a serum with antioxidants like a vitamin C serum, hyaluronic acid for hydration, and peptides for firmness. These ingredients help keep the skin healthy and radiant.

Using Facial Serum in the Morning and Evening

You can use a facial serum both in the morning and in the evening, depending on the type of serum and your skincare goals. Generally, we recommend the following:

• Morning: Use serums with antioxidants like vitamin C to protect your skin from free radicals and environmental damage throughout the day.
• Evening: Use serums with ingredients like a retinol serum or peptides that help renew and repair the skin overnight.

How to Apply a Serum to the Face

Follow these steps for the effective application of a serum:

1. Cleanse your face: Start with clean skin to ensure the serum can penetrate properly.
2. Toner (optional): Apply a toner to prepare the skin and enhance the absorption of the serum.
3. Apply the serum: Take a few drops of serum and apply it evenly to your face and neck. Use your fingertips to gently massage it in.
4. Let it absorb: Wait a few minutes for the serum to fully absorb before applying other products.
5. Moisturizer and SPF: Follow with a moisturizing cream and, if in the morning, sunscreen to protect your skin.

Buying a Facial Serum at Little Wonderland

Curious about what a serum can do for your skin? Shopping for Korean skincare at Little Wonderland has many benefits. We carry all the top brands such as Neogen, Holika Holika, and Etude House. Orders placed before 22:00 are shipped the same day, so you can enjoy your skincare goodies very quickly! In addition to super fast shipping, we also offer free shipping over €40, and you get a free sheet mask from us with purchases over €40. How fun can shopping at Little Wonderland be?